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Heavenly employs trans-media storytelling by combining narrative films and virtual reality (VR) to create an out-of-body experience for its users.
China has recently witnessed a significant increase in religious believers. This phenomenon is related to the country’s elite education, centred on unhealthy competition, alongside an economic crisis, leading to widespread social and psychological issues. This context has contributed to the rise of scam religious organisations who offer solace to individuals in need.
Heavenly speculates on a future worship ritual. The story revolves around the virtual Heavenly community, which claims to be a utopia for healing trauma and convinces people to abandon their physical bodies in favour of a digital afterlife. Heavenly is the deceptive creation of the company Digital Immortality. Those who join, lose their physical bodies and their autonomy, and become enslaved by the company in a never-ending digital existence.
Heavenly seeks to remind individuals about the potential dangers of engaging in unknown digital rituals and of the importance of maintaining a balance between the spiritual and the mundane in the digital age.